It's a thriller/mystery, so you wouldn't expect me to like it. But the main characters are Game Control for some big Alternate Reality Games a la I Like Bees. So along the way, there are diverting musements upon the nature of games, crowdsourcing, and the like. If you don't like thrillers, you might prefer all of this material in a series of essays. But it's nevertheless OK. I bet if I liked thrillers, I would have liked this book a bunch. I don't like thrillers, but this was a fun bit of fluff.